Ahrefs Software Review: Overview, Features & Pricing

 Ahrefs Software Review: Overview, Features & Pricing

Overview Presentation

Ahrefs is a suite of SEO tools and resources that enables users to grow their search traffic. It is a provider of intelligence data which helps its customers improve how their websites rank higher in search engines. It also gives analysis and reports for link building and content marketing. Data available comes from a very large database of live backlinks updated every 15 minutes. It has data visualization tools that allow users to easily read and digest reports in an export-friendly format.

Features, Benefits, Product Strengths

• Backlink Research and Competitive Analysis – Ahrefs Site Explorer tool combines several powerful SEO tools in one interface. Backlink checker allows users to see which websites link to competitor sites, while gauging the quality of their backlink profiles. Organic traffic research shows which keywords competitors are ranking for, and which pages bring the most search engine traffic. Paid traffic research provides information whether competitors are doing paid search advertising and where they funnel their paid traffic. Their robots crawl 54 billion web pages constantly, and they update their index with fresh data every 15 minutes.
• Keyword and Content Research – The SEO tool has a Keyword Explorer tool that enables users to discover thousands of great keyword ideas, analyze their ranking difficulty, and calculate traffic potential. They can enter up to 10,000 keywords in one go. Clickstream data helps refine search volume numbers to provide accurate and up-to-date search volume numbers. Their database has over 3 billion keywords. The Content Explorer tool helps users discover and analyze top-performing content in their particular niche. It supports advanced search operators which can provide link-building prospects, low competition topics, partnership opportunities, and more.
• Rank Tracking, Web Monitoring, Site Audit, SEO Toolbar, and more – Ahrefs has a Rank Tracker tool that allows users to monitor their rankings over time. They can chart their performance against their competitors. Regular reports delivered to users’ inbox show information about their Google rankings in desktop and mobile across 170 countries. Web monitoring functionality can provide email notification whenever users or their competitors win or lose backlinks. They can also track any web mentions of their own or competitors’ brands. It can track rankings across millions of keywords and alert users of changes in position. Other features include a Site Audit that analyzes a website’s on-page SEO performance, and SEO Toolbar for Chrome and Firefox for on-the-fly metrics and SERP analysis.